Publications

Publications by Patrick Naef or other ITvisor GmbH employees

Mobirise

The Technology Illusion: Dispelling the Myth of Digital Transformation
The rules have changed. The digital revolution has ushered in an era of unprecedented disruption, and CIOs are now the key architects of the future. This book isn’t a simple instruction manual; it’s a guide to reimagining the role of the technology leader. How do we not just survive, but thrive in this new landscape? How can technology unlock entirely new business models? This thought-provoking exploration offers fresh perspectives, challenges the status quo, and provides inspiration from companies that are leading the way. Take control of your organisation’s destiny through the power of Digital Transformation.

Die Technologie Illusion

Die Technologie-Illusion: Der entzauberte Mythos der Digitalen Transformation
Die digitale Revolution fordert uns heraus, über den Tellerrand des Gewohnten hinaus zu schauen. In einer Welt, die sich rasanter denn je verändert, sind CIOs mehr denn je gefordert. Dieses Buch lädt Sie ein, die Rolle des Technologieführers neu zu denken. Was bedeutet es, in einer Zeit der ständigen Disruption erfolgreich zu sein? Wie können wir Technologie nutzen, um nicht nur Prozesse zu optimieren, sondern neue Geschäftsmodelle zu schaffen? Entdecken Sie neue Perspektiven und hinterfragen Sie etablierte Denkweisen. Lassen Sie sich inspirieren von den Geschichten erfolgreicher Unternehmen und gestalten Sie die Zukunft Ihrer Organisation aktiv mit. Dieses Buch ist kein Rezeptbuch, sondern ein Denkanstoss für alle, die die digitale Transformation gestalten wollen.

Mobirise

The Future of IT: download the ebook version
In recent years, digitalisation and digital transformation have become key topics that every business needs to think about.
With technology - and IT in particular - becoming an inherent core component of the business, it can no longer be treated as a support function delegated to a CIO and mostly focussed on running the back office; it has now evolved into a key strategic component of the business. Therefore, the person in charge of IT within the company - let us assume this is still the CIO - will have a different and much more strategic role to play. Some of the “traditional” ways of managing and positioning IT within a company will have to drastically change. What worked well in the past might not be the right thing anymore when it comes to future developments.
The impact of the outlined trends will result in a number of changes that "traditional" CIOs will have to carefully think about if they want to stay relevant within their companies. In my view, the only way for established CIOs to survive in their roles is to drastically disrupt and re-invent themselves.
The changes discussed in this ebook are in no way conclusive, but it has already become apparent that they are significant enough to call into question the traditional role of the CIO. 

Mobirise

Deutsche version: Die Zukunft der IT.

Mobirise

The future role of the CIO
With technology - and IT in particular – becoming an inherent core component of the business, it can no longer be treated as a support function delegated to a CIO and mostly focussed on running the back office; it has now evolved into a key strategic component of the business. Therefore the person in charge of IT within the company - let us assume this is still the CIO - will have a different and much more strategic role to play. Some of the “traditional” ways of managing IT within a company will have to drastically change. What worked well in the past might not be the right thing anymore when it comes to future developments.

Mobirise

Don’t Put a Digital Expert in Charge of Your Digital Transformation
An excellent article highlighting one of the biggest pitfalls of Digital Transformation. Exactly what I also saw and experienced in several companies who hired an external "digital guru" or a CDO to drive the transformation. Most of them failed, for the very reasons described in this article.
Leverage your own staff to drive the transformation. Appoint people from within the company with the right mind-set, willingness to learn and strong will for change to lead the transformation. They will learn fast and bring in the required skills and expertise where required.
In the end, digital transformation is more about organizational and cultural change than it is about digital technology.

CDO

Who needs a CDO?
The times of the Chief Digital Officer (CDO) are over! Most companies move away from the concept of a CDO, as they have realized that digitalization cannot be established as a separate discipline with a separate organization, often competing with the traditional business.
While a well-established and business-driven CIO can act as an enabler of the digitalization and as a catalyst to help his/her business colleagues to become more digital, ultimately every leader needs to become a digital leader her/himself. Technology is so strategic to every business, that ownership over technology can no longer be delegated to a CIO or CDO.

Mobirise

Patrick Naef speaks at the Europaforum 2017, Luzern, Switzerland
Digital Transformation has become a buzzword and every company claims to transform digitally, even if they just implement a new ERP system or launch a new app. Patrick Naef, CIO Emirates presents his views on what Digital transformation really is and what Emirates is planning to do in this respect.

Mobirise

A paper on Quantum Organization, by Patrick Naef, 2017
Quantum Organisation: In search for an organisational paradigm for the network age.

Mobirise

Sogeti Labs Design2Disrupt Conference 2014, Munich, germany
Patrick Naef (CIO & Divisional Senior VP, Emirates Group) discusses the role of IT in being disruptive.
SogetiLabs gathers distinguished technology leaders from around the Sogeti world. It is an initiative explaining not how IT works, but what IT means for business.

Mobirise

OpenPSS paper by Patrick Naef, 2010 - 2012
OpenPSS, an open approach to create a New Generation Airline Reservation System as an OpenSource initiative

Mobirise
ITvisor GmbH

8180 Bülach
Switzerland

Contacts

Email: info'at'itvisor.ch
Phone: +41 32 511 28 97

Links

Acent

© Copyright 2025 ITvisor GmbH - All Rights Reserved

‌

Drag and Drop Website Builder